3 years and 30,000 registered users later here are some interesting insights we have learned about you, eBay and the magic of marketplaces.
Baby Big on eBay, Particularly for Niche Brands
The size of the baby category is significant on eBay with shoppers turning to the marketplace to purchase baby product types that are not readily available in the supermarket and more likely to be 'baby speciality' retail. This article first appeared in the September 2019 edition of Retail World - a leading grocery industry publication in Australia.
How MerchantSpring uses eBay data to outperform the market
Other multi-cooker brands are putting the pressure on Instant Pot sales on eBay
We grilled the data and discovered that the heat is on in the pressure cooker category on eBay.
Instant Pot is no longer the queen of the kitchen counter. Other brands have seeped in to offer richer offerings and different price points to appeal to the taste of different buyer segments. Read more to see how these brands may have cleared the counter space.