What To Sell On eBay
When looking to start or expand a business, people are faced with the question of what to sell. With a marketplace of over 170 million shoppers, there is likely to be someone on eBay looking for almost any product that you come up with, but will there be sufficient sales and at what price do you need to charge to be competitive?
ShelfTrend is used by to validate product range, features and pricing assumptions by providing an overview of the defined market, revealing niche opportunities, and in-demand products.
What is eBay Product Research?
eBay product research involves investigating the eBay marketplace to answer product-related questions. Research may start broader, to gain a general understanding of the market size, product category performance, number and size of competitors and pricing, and be followed by more specific product research.
6 common questions investigated are:
What products are achieving solid sales but have little competition?
What are the product features that convert sales?
What are the product’s sales?
What is the highest price that will deliver sufficient sales?
Who are the main competitors for that product, and how dominant are they?
What are the keywords and item specifics being used to achieve high search rank?
By answering these questions, much of the guesswork involved is removed, and businesses are able to move ahead with confidence.
Why Businesses Choose ShelfTrend For eBay Product Research
ShelfTrend’s reports are flexible, allowing you to research at a high-level market view, through to a product category and sub-category level, and right down into specific listings and those of competitors.
When researching products, ShelfTrend there are three approaches that our customers often take:
Researching Best-Selling Items on eBay
Knowing that a product is in-demand on eBay means that a market for the product exists for you to tap into. ShelfTrend’s Average Weekly Sales report quickly identifies the best-selling, high-ranking listings for your particular search. It can also be used to identify the best-selling products of competitors.Finding a Niche
Many businesses do not want to, or are unable to, sell in the fiercely competitive cheap end of the market. Fortunately, many shoppers are willing to pay more for certain products and product features. ShelfTrend’s Supply Demand report is often used to uncover products that are achieving solid sales with less competition, and supply gaps in the market.Reviewing High-Ranking Listings
Products that are achieving high rank in eBay’s Best Match search are generally achieving comparably more recent buyer interest and sales. Customers use the Top 500 Live Listings report to review the top ranking listings to see the product features being sought after, and the pricing, keywords and item specifics being used.
With ShelfTrend, there is no need to base decisions on gut-feel. Using ShelfTrend to research the eBay marketplace enables you to understand more about what buyers want, how much they’re willing to pay, who your competitors are, and the general movement of the industry. Make better decisions with ShelfTrend.